Article Ideas – Key Concepts
There are a variety of programs available to manage your email list. They can help you with every step from managing subscribers to processing the opt-outs. Here are some of the functions a good email software program will provide: Manage opt-ins Send a message to confirm opt-in Send a message that requires action to fully…
I’ve talked with many companies who remark that by the time they call a lead back it’s often unresponsive or already being serviced by another company.Response time is critical in lead generation. In fact, research shows that an alarming percentage of leads do business with the first company to call them back! Not the best. Not…
Our spam-ridden online world has spurred a lot of talk about permission-based email lists or opt-in email lists. What does the term “ permission-based ” really mean? How can you build a permission-based email list? How do you use email to communicate with your subscribers respectfully? What is a Permission-Based Email List? The answer to…
How can you dramatically improve the performance of your email copy? The following tips have been used for many years in print and are especially true when trying to get the attention of a busy online audience. Keep in mind that some people get upwards of 50 emails each day! It’s important to take the…